I am a multidisciplinary design practitioner, educator & entrepreneur. I have led and worked across the entire product development process—from research/ strategy to building and launching products, services and systems and have a deep expertise in the fuzzy front end of design innovation and product design.

My design toolbox borrows methodologies from many disciplines—anthropology, psychology, business management, and behavioral economics. I am passionate about understanding people—their behaviors, mental models, memes, along with the ecosystems they inhabit—organizations, built environment, social norms, etc. I utilize this deep understanding of people and ecosystems to craft end-to-end experiences.

In my 15-year career I have practiced multiple dimensions of design—from teaching and spatial design to design research and experience design. Now, as a founder of a non-profit I find myself working at intersection of design and social impact.

I hold a bachelor’s in Design with a concentration in Product Development and Entrepreneurship, a master’s in Interior Design and a master’s in Design Management with a concentration in Design-led Innovation and Social Impact Design.

Expertise: User Experience Design // User Experience research // Design Research // Innovation Methods // Creative Ideation and Facilitation // Product and Design Management // Business Design // Service Design